From an enterprise standpoint, one hot trend I am seeing is the convergence of product design teams and marketing design teams. We historically lived in very different worlds, especially in high tech.
You had your marketing Web experience, and you had one team that spent all of their time working on that, and hopefully they’re optimizing it, and hopefully it was a good-looking experience. But your product was completely different. And there was almost no connection between the two. That’s changing now, with a more holistic strategy spanning both teams—because your customers don’t care which team is making what, but it better be a seamless experience.